Sustainable Innovations Manager
Sustainability roundup: Why a single path to sustainable pet food packaging may be barking up the wrong tree — Bill Barlow, sustainable innovations manager, Printpack, gives insights into the influences affecting sustainable packaging development, what those sustainable packaging claims really mean and which claims are suited for your product and your brand. Will your sustainable packaging claims resonate with your consumer and lead to continued sales? Learn how to position yourself as a conversation leader within your organization and industry.
Bill Barlow is the sustainable innovations manager for Printpack where he captures and define market insights, ideates and creates concepts that address sustainable packaging needs in the market and co-develops solutions with industry partners that fill the innovation pipeline. He has a bachelor’s degree in materials science and engineering from the University of Tennessee, Knoxville, a master’s degree in polymer engineering from the University of Tennessee, Knoxville, and an MBA from Kennesaw State University — Michael J. Coles College of Business. Barlow has a well-rounded technical background with 15 years of experience in the plastics industry holding various roles in sales, research and development, polymer processing, converting and vacuum web coating with historical close ties to manufacturing.