Title: Co-founder and Co-CEO
Company: Hey Holy

Experience:

Annika Rahm is co-founder and co-CEO of Hey Holy. Previously, she spent nearly a decade at McKinsey & Co., where she was a junior partner and played a key role in building the private equity practice in Germany. Over the course of her career, Rahm has worked closely with a wide range of subscription businesses across several industries, developing deep expertise in the operational and strategic levers that drive success in recurring revenue models — from churn reduction and pricing architecture to retention strategies and scalable infrastructure. At Hey Holy, she leads sales, operations and finance.