Luke Helm


Vice President of Distribution


eShipping Distribution Services

Presentation description:

4 essential pieces to a modern e-commerce fulfillment and technology strategy — Helm educates pet food manufacturers on what a modern eCommerce fulfillment and technology strategy looks like, how to operationally meet customer buying behaviors, which tools and programs are needed to drive efficiencies and what immediate steps can be taken to improve their own service models. Big-box retailers have changed the way consumers think and behave when it comes to shopping — specifically online. But it turns out that this radical shift in consumer behavior has not only reshaped expectations by eCommerce shoppers and pet owners but has forever changed the standards and expectations of pet food manufacturers too.


Helm started his career at UPS, learning the nuances of the logistics business. Through that experience, he found his passion aligned best in the warehouse and distribution portion of the supply chain. After spending the next 10 years at Smart Warehousing, moving up the career path as an inventory control manager, warehouse manager, general manager, regional director, vice president of operations and finally vice president of customer experience, Helm joined the eShipping Distribution Services team. His current role is vice president of distribution, where he oversees all facets of the warehousing, fulfillment and distribution services offered.