James Peterson, Ph.D. 


Technical Consultant


Pet Food Solutions

Presentation description:

Bringing a new product to market: Lessons learned — James Peterson, Ph.D., technical consultant, joins his Pet Food Solutions colleagues to present a case study on how they developed and launched a new pet food ingredient into the market, including the challenges they faced and lessons they learned in areas including marketing, R&D and business strategy. Other presenters include Craig Grantham, director of business development; Scott Lewis, manager of operations; and Jodi McCarthy, president.


James Peterson, Ph.D., is the technical consultant at Pet Food Solutions, joining the PFS team in 2018. He has led the efforts to define and characterize PFS products by designing and implementing scientific studies in collaboration with outside research institutions. Prior to coming to PFS, he held multiple leadership positions in research and development at Novus International, Pfizer, Pharmacia and Monsanto. Peterson earned a bachelor’s degree in chemistry from Lawrence University in Appleton, Wisconsin. He then earned his Ph.D. in synthetic organic chemistry from Northwestern University. Over the course of 35 years in research and development, he has 19 patents and publications.