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Petfood Forum

Where the Global Petfood Industry does business.

April 27-29, 2015

 

Petfood Innovation Workshop to incorporate hands-on educational experience

Petfood Innovation Workshop: Next Generation Treats

April 27, 2015, 8:30am - 5:15pm

Sales of pet treats are growing 5% to 8% a year globally, with double-digit increases in some regions as pet owners around the world seek to pamper their pets yet still feed them wholesome, healthy snacks, including functional ingredients. What are the next trends and big ideas to keep elevating this exciting category?

At the new Petfood Innovation Workshop: Next Generation Treats, you will not only learn about upcoming trends and new product ideas, you will also engage in hands-on experimentation, making new types of treats at the Kansas State-Olathe Food Innovation Accelerator Lab. Just about 30 minutes from the Kansas City Convention Center, this new Kansas State University (KSU) campus features a test kitchen where Greg Aldrich, PhD, Research Associate Professor at KSU and President of Pet Food Ingredients & Technology, will lead industry suppliers through helping you create new bench-top, baked and molded treats. Consider it a complete immersion in the new world of treats!

Capacity for Petfood Innovation Workshop is limited to the first 200 registrants for optimal hands-on involvement. Availability is first-come, first served. To guarantee your place, we recommend you register today.

For best value and full educational experience, register for the Petfood Forum Full Conference pass with Workshop Plus Pass. Separate Workshop registration is required. You do not have to be registered for Petfood Forum to register for the workshop.

Click here now to register and reserve your spot in the program!

Tentative Schedule (subject to change)

8:30-9:15 Opening session: Form and function trends in pet treats—David Sprinkle, research director for Packaged Facts, brings you up to date on the US dog and cat treat market, spanning conventional (indulgent) treats, nutraceutical treats and chews (including dental), with a focus on how product format and functional benefit trends are shaping market sales and future outlook. The session features up-to-the-minute perspectives from Packaged Facts’ April 2015 pet owner survey, as well as current and trended historical mass market sales, independent natural channel sales and national consumer survey data.

Sprinkle sets the direction for Packaged Facts’ pet product market and shopper insight reports and manages the firm’s pet owner survey program. In this context, he has presented on the pet market at conference events including Petfood Forum, Global Pet Expo, PIJAC’s Top2Top, Private Label Manufacturers Association Pet Industry Panel, SupplySide MarketPlace, SupplySide West Animal Nutrition Summit, PIJAC Canada National Pet Industry Trade Show and VetHealth Global. Prior to PackagedFacts, Sprinkle worked for the Marigny Research Group as an analyst, editor and research coordinator for consumer product and demographic reports. He also taught business communications at Tulane University’s Freeman School of Business, where he earned his MBA.

9:15-10:15 Coffee break/leave for Kansas State-Olathe Food Innovation Accelerator Lab (FIAL)—have coffee, tea and snacks/sweets to go for people to take on bus

At Food Innovation Accelerator Lab

10:20-11:05 Station 1

11:10-11:55 Station 2

11:55-12:40 Lunch

12:40-1:25 Station 3

1:30-2:15 Station 4

2:15-2:45 Coffee break

2:45-3:30 Station 5

3:35-4:20 Station 6

4:20-5:15 Wrap up at Food Innovation Accelerator Lab, buses back to KC Convention Center

Back at convention center

5:30-7:30 pm Petfood Forum and Workshop opening reception